This also had to be calibrated to fit the company’s expertise and raw organizational, financial and resource capabilities. Being an early-stage company, it could not sustain long selling cycles (18-24 months) or enter a Market area that provided serious barriers of entry or strong competitive influences.
Not an easy challenge. The Output Given the nature of the technology, the target area of focus revolved around Network Communications for large volumes of data, complex data sets, bottlenecks, etc. that translated to the C4ISR, Digital Battlefield, Network-Centric Warfare, Theatre Management, Urban Warfare and Satellite Communications (imaging and data dissemination) target segments.